Tools and Frameworks

URL: The Octalysis framework is a complete tool for designing and evaluating gameful applications and systems created by Yu-kai Chou. It is one of the most complete commercial design frameworks currently available.  

Octalysis Framework

URL: The Gamification User Types Hexad is a model to understand different user styles of interactions with gameful applications created by Andrzej Marczewski. It can be used to help designers create applications that appeal to all user types or to personalize an applications to specific users.

Hexad User Types