Several studies have indicated the need for personalising gamified systems to users’ personalities. However, mapping user personality onto design elements is difficult. To address this problem, Marczewski developed the Gamification User Types Hexad framework, based on research on human motivation, player types, and practical design…
Recently, a number of research studies have been investigating how to personalize gameful applications to each different user. One of these studies was presented at CHI 2016 and investigated how different people respond to various gamification approaches in health-related habit tracking applications.
The researchers asked…