Articles, Research, and Consulting on Gameful Design, Gamification, Personalization, User Experience
Gameful Bits is operated by Gustavo Tondello, Ph.D., gamification specialist, researcher, and consultant. If you’re interested in applying gamification to your product, I can help you design personalized gameful solutions to create more engaging applications and experiences. If you’re a gamification or UX professional, I can help you create personalized solutions using the gameful design methods that I have developed.
News and original posts about gamification, gameful design, user experience
I can help you design personalized gameful experiences or teach you how to do it
Learn about my past and ongoing gamification research projects
Read all my latest academic publications on gamification and user experience