gamification, Gameful Bits, Page 2

Leaderboards in Gameful Design: Their effects, types, and guidelines for their correct use

Like the topic of my previous article (badges), leaderboards are also one of the most used elements in gameful design. But despite the prevalence of leaderboards in gamification, few sources explain exactly what role they fulfill in a gameful system, how users interact with them,…

Design Gamification HCI Research User ExperienceFebruary 20, 20204Comments

Badges in Gameful Design: How users perceive them and how are they motivational

Badges are the most used element in educational gameful design and the third most used element in gamification in general. They have been listed by many different gamification researchers and experts as one of the basic gameful design elements. But do you know exactly what…

Gamification HCI ResearchFebruary 10, 20200Comments

Expanded content on Patreon

One of my goals as a content creator is to help gamification professionals keep up to date with the latest research and help them find the takeaways to apply the research on their daily practice. Therefore, many of my blog posts are summaries of…

Design Gamification HCI Research User ExperienceDecember 15, 20191Comment

Personalized Gameful Design – Part 2

Steps for personalized gameful design: 1-classification of user preferences, 2-selection of gameful design elements, 3-evaluation of the design.

In Part 1, I discussed what is personalized gameful design. If you have not read it yet, please take a moment to do it before you continue reading this part. The method to design personalized gameful applications that I proposed as part of my thesis has…

Design Gamification HCI Research User ExperienceDecember 5, 20192Comments

Personalized Gameful Design – Part 1

I recently presented and published my Ph.D. Thesis describing a method for personalized gameful design. I will now begin publishing a series of posts in this blog introducing and detailing this method so everyone can apply it without needing to read the whole thesis. :)…

Games Gamification HCI User ExperienceNovember 26, 20190Comments

Gamification User Types or Player Traits: When should I use each one of them?

At the HCI Games Group, we have been working for the past few years on two related projects: the validation of the Gamification User Types Hexad and the study of player typologies, which recently led to the creation of our Five-factor Player Traits model. Therefore,…

VideosJune 13, 20190Comments

Dynamic Personalization of Gameful Interactive Systems

Gameful design, the process of creating a system with affordances for gameful experiences, can be used to increase user engagement and enjoyment of digital interactive systems. It can also be used to create applications for behaviour change in areas such as health, wellness, education,…

Gamification ResearchJune 1, 20190Comments

Interview for GamFed

I was recently featured on an interview for GamFed, the International Gamification Confederation, where I spoke about my research into personalised gameful design, the state of gamification research in general, what we can look forward to, and the role GamFed can play in furthering gamification.…

VideosNovember 15, 20180Comments

Doing proper player research in gamification – Professor Game Podcast

Gustavo Tondello is the co-founder and gamification specialist of MotiviUX, research leader at GamFed (the International Gamification Confederation), and a Ph.D. candidate and sessional lecturer at the University of Waterloo, Canada. With more than 10 years of experience in software engineering and business analysis,…

Games Gamification NewsMay 7, 20180Comments

Gamification Insights from Professional Development Event in Toronto

Last week, Ryerson University's Chang School of Continuing Education organized a one-day professional development and networking event in Toronto, Canada. The event focused on serious games and gamification for three specific application areas: higher education, healthcare, and corporate. Several dozens of attendees spent the day…

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